Wednesday, April 15th 2026 Sony's Price Increase Triggered PlayStation 5 Buying Rush for Record 2026 Sales by Cpt.Jank Today, 13:28 Discuss (0 ) Sony recently announced sweeping price increases for the PlayStation 5, which meant that, as of April 2, the PS5 base would cost $649.99, while the Digital Edition would cost $599.99, and the PS5 Pro rose to a whopping $899.99. According to industry analyst, Mat Piscatella of Circana Reseach, the announcement of a price increase resulted in a buying rush for the PlayStation 5 towards the end of March and during the first week of April. As a result of this buying rush, PlayStation 5 sales reached an annual high for 2026 during the first week of April. The increase in sales amounted to a nearly 100% increase in year-over-year console hardware sales when compared to the same week in 2025. Part of this increase in sales can almost certainly be explained by the threat of further price increases down the line, which are expected to result in launch pricing of the PS6 sitting at around $800. With no end to the current DRAM supply issues in sight, it makes sense that some prospective PS5 buyers would want to get hold of the hardware before they are priced out, although it remains to be seen how Sony plays the launch of the PS6. Source: Mat Piscatella on Bluesky Related News Tags: DRAM PlayStation PlayStation 5 PlayStation 5 Pro Price Increase PS5 Revenue Sales sales figures Shortage Sony Supply Dec 31st 2025 Leaks Predict $5000 RTX 5090 GPUs in 2026 Thanks to AI Industry Demand (124) Mar 6th 2026 PlayStation 6 Leak Tips 4K 120 FPS "In Most Games" With 6-12× RT Performance of PS5 (116) Feb 28th 2026 Insider Confirms Sony Ditching PC Ports: "You'll Be Seeing Fewer Single Player Games Arrive on PC." (91) Dec 13th 2025 SK Hynix Forecasts Tight Memory Supply Lasting Through 2028 (118) Apr 6th 2026 Leaker Claims PS6 Won't Be Delayed Because AMD Won't "Waste Resources" on Validation (18) Dec 1st 2025 Memory Shortage Just Started, Major Price Hikes Ahead, Warns Team Group (19) Nov 6th 2025 DRAM Prices Surge 172% YoY with No Signs of Slowing Down (84) Mar 21st 2026 Sony Says PlayStation Will Get Frame Generation "At Some Point" (27) Mar 27th 2026 Sony Makes PlayStation 5 Price Hike Official: PS5 Pro $899.99 From April 2 (42) Feb 27th 2026 PS5 Pro's Upgraded PSSR Scaler Debuts in Resident Evil Requiem, More Support in March (11) Add your own on Sony's Price Increase Triggered PlayStation 5 Buying Rush for Record 2026 Sales There are no yet.
